How Do We Fix This?

How Do We Fix This?

  If you’re like me, you aren’t entirely sure which direction to go if you need to get to room 120. How can this sign be “fixed” to make it clearer? Here’s another example of the same problem. Instead of diving into solutions here,...

Page scanning patterns

All cultures read from the top down and most cultures read from left to right. But while that knowledge is important for page design, designers know the task is much more complex. Recent studies have shown that people first scan a page to get a sense of whether they...